How to Monetize a Website: BannerAds, Affiliate Marketing, Subscriptions…

How to Monetize a Website - Article Title Image
  • BannerAds
  • GoogleAds
  • Affiliate Marketing Programs
  • Content Subscriptions
  • Product Sales

So you have a GREAT WEBSITE, tons of visitors, are you making any money?
How do you plan to monetize your website? Let’s us give you some ideas.

With so much information being provided for free on the internet, the competition to attract and keep website visitors is extremely challenging. Having a strategy to attract and keep viewership is essential to building metrics that you can use to attracted companies that want to advertise on your website because of your subscriber base.

There are few obvious ways to make money with a website by selling products or services or selling subscription based access to premium content. Then, there are the types of revenue that can be generated by having advertisers place ads on your site because of your page ranking in search engines as well as the amount of web visitor traffic you receive overall or even more specifically from a target market the advertiser is interested in. For instance, if you have a website about breeding pedigree dogs that becomes very popular among dog breeders nationwide, you may have dog food manufactures inquire about placing advertisements on your website for a fee.

One of the main strategies to monetizing a website is to offer excellent information for free, develop a subscriber base, increase website traffic, and begin to offer advertising space via ad services like Google AdWords and other Pay-Per-Click advertising solutions. Once a website has consistent viewership from an identifiable target market, advertisers will be interested in placing banner ads, content aware ads, and pay-per-click ads on your website.  This is a great way to generate revenue without having to manage product inventory or manage product shipping and returns.  Advertisers will pay you money per the amount and frequency of ad impressions they have on your site, especially at time intervals that relate to peak web traffic of their target market on your website.

Another great way to monetize your website is to use affiliate marketing programs such as Amazon Associates. Given our previous example, if you had a successful website about breeding pedigree dogs, you could place Amazon Associates widgets on your web pages showcasing books and other items related to dog breeding. Any sales generated by those widgets on your site will earn you a commission on those product sales without even having to manage the order. How’s that for making money without any cost of ownership?!

For more information on strategies to monetizing a website, refer to these helpful articles:

How do you monetize your website –

Understanding How to Monetize Website Traffic -

How To Monetize Your Website –

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